| Every massage therapist that is thinking about | | | | sure that it has an email optin box, this is for |
| getting into this business needs to have the right | | | | building your network of clients. If you have their |
| massage equipment in order to perform their | | | | email address, then at anytime you move or |
| best and be successful in this business. While | | | | have a special offer or special event that you |
| many massage therapists will prefer not to | | | | would like your clients to know about, letting them |
| acquire the extra cost of acquiring all what that is | | | | know is just a few keystrokes away. Your |
| needed, especially when starting out. But I can tell | | | | website once your busy, have an online scheduling |
| you from experience it dose pay off in the long | | | | system, this way your clients can book right from |
| run, I would not suggest to cut too many corners | | | | their computer plus you can set it up to capture a |
| if you want to successful and look professional. | | | | physical address, phone number, birthdays and get |
| Many people benefit from massage therapy. It is | | | | informed of any special considerations that the |
| not just used to relax people anymore. When we | | | | client may have prior to them coming in. This |
| think of massage, we often imagine luxury spas | | | | alone can make a huge impact on your business, |
| where people are pampered and spoiled. This is no | | | | our clients love it. Consider offering gift |
| longer the case massage therapy is now used to | | | | certificates that can purchased online through a |
| improve performance in athletes and help people | | | | merchant account or paypal, it is not too difficult |
| with chronic pain, injuries and even for anxiety | | | | to set up. |
| and other emotional disorders | | | | A Blog |
| Massage Table & Massage Chair | | | | I just recently added this one to the list, my |
| A massage therapist just beginning in practice | | | | reasons for having a blog is this, it is very easy to |
| may benefit from being available at moment's | | | | set up and it's built on a platform that builds |
| notice often visiting homes of those who are in | | | | relationships with your clients, patients and |
| need of a massage. So the first essential item, a | | | | customers. Plus it is SEO friendly right out of the |
| portable lightweight massage table. And I would | | | | box, add a few bells and whistles (usually called a |
| also considering purchasing a portable massage | | | | plugin) and your blog can generate a ton of |
| chair for marketing purposes and corporate | | | | website traffic to your business and services. |
| accounts. This is huge we at RPM-Therapy bring in | | | | Another huge aspect to the blog is this, if you are |
| aprox. 50% of my clientele just by using the chair | | | | good at what you do, write several articles |
| alone, the chair offers many advantages that a | | | | pertaining to your expertise and post it to your |
| massage table will not. | | | | blog and article directories and you will soon be |
| Business cards and a website | | | | perceived as an expert in your industry. It will also |
| You must have a way for your potential clients | | | | allow you to educate your clients and potential |
| to contact you, get more information and learn | | | | customers about what to expect from your |
| about your massage techniques [ that you | | | | bodywork, give out tips and advice that will help |
| specialize in. A website allows for this potential | | | | your clients and they will keep coming back to |
| client to gain valuable information about your | | | | your blog to get more information. |
| services without you having to stay by a phone | | | | Massage Equipment (physical location) |
| great when you are with another client. Today | | | | For those who wish to set up an office practice, |
| websites can now book clients with an online | | | | it is necessary to have all the necessary |
| scheduler, and send a text message with that | | | | equipment such as proper stationary, tables, |
| confirmed appointment to your cell-phone without | | | | mats, chairs and other misc. items. But if want to |
| you ever taking a call. | | | | make a winning impression, get a good lotion, I |
| Your massage therapy business cards should | | | | prefer Biotone Dual Purpose. Do not buy some |
| have all the general information on it name, phone | | | | cheap oils they will only make oil stains on your |
| number, services offered and a call to action. | | | | clothes, carpets and sheets that are not easy to |
| Your call to action can be something very simple | | | | wash out or get cleaned. And if you do not have |
| like, come in this month and save $20 off your | | | | a shower available; chances are pretty good that |
| next massage. Or get 30 minutes free when you | | | | your client will get oil stains on their clothing as |
| buy 30 minutes, but be sure to have an expiration | | | | well and leave your facility feeling oily. |
| date ending in a week or two, you can always | | | | Table heater/pad |
| extend it. | | | | Last key equipment would be a table heater or a |
| Your website need not to be anything real | | | | heating pad for your massage table, have it on a |
| expensive or fancy due to the reason that you | | | | medium to low heat prior to your client coming in |
| will probably be making a lot of changes on it as | | | | and adjust it accordingly for your clients. Your |
| you grow your business. You do need to make | | | | clients will love you for it. |