Thinking About Thinking - Part 2 of 2

Working smarter through daydreaming. - Part 2me, and if I am prepared to capture them -- voila!
of 2So -- what are some ways to stimulate
Daydreaming your way to performance andunconscious thinking?
profits.We've mentioned a number already. One way to
Like many of my clients, I am always looking forstimulate unconscious thinking is to engage in
ways to speed things up - to produce morephysical exercise. Jogging, swimming, biking, hiking,
results with the same or even fewer resources.weight-lifting -- all of these activities are great for
We probably agree on this. The key is certainlyidea generation. The key is they are all sort of
not about working harder; it may not even bemindless - not requiring much detailed thought.
about working smarter. But there are definitelyThis may seem paradoxical -- if you are trying to
ideas which work, and those ideas need to beshut down your conscious mind, wouldn't you
uncovered. Often you can find them throughwant to distract it with a conscious thought
analytical thinking. In my last article I discussedprocess? No -- it seems you want to have the
this: a process of asking deliberate questions, andopposite effect-- you want to lull the conscious
in a disciplined, even rigorous way, coming up withquestioning thinker to sleep, and simple repetitive
answers. Asking and answering, that's thephysical work seems to do that. Likewise, playing
analytical thinking process. Do it enough and youa rhythm instrument like drums or bass, or any
will likely come up with something useful.sort of rhythmic chanting or dancing, will produce
But there is a whole other process, a "something"a similar result.
that goes on in the mind. Many people call itThese activities, along with morning showers,
intuition. Others call it "gut feel," or "tapping theafternoon massages, and evening hot tubs, may
universal spirit." In contrast to rational, linearbe considered strange in the corporate setting
left-brain thinking, it is sometimes called(except in California.) Here are some more
"right-brain" thinking, synthetic, or holistic thinking.corporately flavored, "structured" ways to
I'm going to call it unconscious thinking. What Igenerate unconscious thinking.
mean by this cumbersome phrase is that this kindMind mapping is an excellent technique for tapping
of ideation is based on removing the linear,the unconscious. Tony Buzan, the inventor of
rational, questioning, conscious thinker from themind mapping, has a book called The Mind Map
equation, and tapping into the results when theyBook which details this technique. Mind mapping
come.seems to unlock certain expressive mechanisms
How do you do that? Everybody has theirnot available by writing. Drawing representations
favorite way. Several people, responding to myof your problems and possible solutions, however
last article's caveat that I was not referring to thecrudely, also works well. For truly graphically
thinking that goes on in the shower, wrote thatchallenged, try collages made from cutout images.
their best ideas occur in the shower. For others,Sometimes just flipping though magazines will
unconscious thinking occurs while driving their car.stimulate ideas. Get a big stack of publications --
Or working out in the gym, riding a bike, orones with good pictures -- and start flipping.
jogging. Gardening seems to be a hot spot forThere are activities which you can do in groups.
hot ideas. And sybarites I know report gettingYou can play word association games. The game
great ideas while being massaged and sipping winewill usually have a context -- the idea you'd like to
in the hot tub.explore. Start with a list of words which relate to
Some people put themselves in a trance state viayour central idea, and free associate. Speed
meditation or actively listening to music. Others gomatters in this process, so record these games
into a trance watching TV. I get great ideas whenon audio tape. Another version is to use one of
I'm at the movies. (Curiously, it doesn't work whilethose magnetic poetry kits. Give people the kits
watching a movie on videotape -- I think the leveland let them go to work. Also, you can mind-map
of concentration is too low -- which may be ain groups. Or gather a bunch of great images on a
key to the way these processes work. For theprojector and let your group play off them.
car people, it only works while driving -- not as aI mentioned this in my last article: you can use
passenger. The logic behind this is similar.)structured information sources in an unstructured
What is this spontaneous generation ofway. Use the Oxford English Dictionary (really any
unconscious ideas? I must confess that, really, Idictionary will do, the OED just seems better.)
have no idea. But I do know how to make itPick words at random and establish connections
happen. Spontaneously. The key is to loosen thewith your central ideas. Or use a Tarot deck, or
grip of consciousness on the mind, and get thethe Taoist I-Ching. You used to be able to do this
logical, linear, Q&A thinking process out ofwith fortune cookies but the message quality has
the way.gone downhill. Pick a passage from your favorite
Spontaneous generation comes in two basicinspirational literature such as the Bible or Jonathan
flavors --fortuitous and deliberate, both of themLivingston Seagull, and invent a connection to your
"unconscious". An example of the fortuitous kind iscentral idea -- see what new things come up.
what happens when you are driving your car, andTry attending a seminar when you need new
an incredibly useful thought just "comes" to you.ideas. The seminar need not even be on the
If you are not prepared, you are likely to lose itsubject of concern. Just being in the seminar
as quickly as it came. On the other hand, if youroom, removed from your controlled
keep a voice recorder or notepad handy, you canenvironment, can cause your conscious mind to
capture this potential gem. Plus, being prepared tolet go a little -- just enough for spontaneous ideas
capture these "fortuitous" intuitive pearls, seemsto creep to the surface and make themselves
to be a very important part of having them moreavailable. And for those of you who don't - read
often.some books. On anything. Reading books always
An example of the deliberate version is when,stimulates random thinking if you let it. Remember
upon retiring for the evening, you tell yourselfto keep note cards and pens handy.
(with feeling and conviction) you want to dreamBring in outside speakers or consultants to spout
the solution to a particular problem. If you getoff their ideas. (I know this might seem like a
lucky (back to fortuitous), you will. If you do thisshameless plug.) Or cross-over people from
repeatedly -- program yourself with a problem --departments who normally don't work together.
you will start to dream solutions regularly.That always gets the juices flowing. Take these
Analytical types may scoff at this "telling yourself"mixed-up groups and do any of the above.
bit. But recent research in cognitive scienceTry game playing -- simple things like checkers, go
indicates a possible model for the mind as a seriesfish, touch-tackle football, Lego, plastic model
of unconnected agents, each with its own limitedbuilding, even pickup sticks. Even home or office
function set. Some of these agents may be linkedrenovation work, which is simply another game to
by well-worn pathways. Others, however, haveplay. Try something community minded -a
never communicated, and as yet have no way toneighborhood cleanup program: lots of sweeping,
do so. "Telling yourself" what you want to thinklawn mowing, and trash pickup. All of these
about has the effect of sending a broadcast signal"games" distract the conscious mind. Do a session,
throughout the agent population, which may enlistgather everyone together, and ask what ideas
them in your unconscious thinking process.came up. They will.
Whether by happenstance or intention, theDo you get the idea? Do you have any other
available techniques, if you can call taking aideas?
shower a technique, are interchangeable. The onlyHere then are your first two assignments. One:
difference is whether you set out to generate aMake a mind map of all the ways you currently
specific idea or whether random ideas comesdo this. Two: Focus your intention on developing
unbidden.some new unconscious processes. Walk around
Two habits will make unconscious thinking workfor a few days with this thought deep in the back
more effectively for you. First, prepare yourof your mind. See what you come up with during
environment to capture ideas as they come. I putthe week.
3x5 note cards and pens everywhere -- in myThe steps are:
car, my night-table, the medicine cabinet, next to- Identify the area in which you want new ideas.
my favorite reading chair, my suit pockets, gym- Create a diversion for your conscious mind. Lull it
bag, even my under-the-seat bike storage pocketto sleep using any of the above methods, or one
-- just about everywhere I am, I can find a noteof your own.
card. Plus, I carry a voice recorder in my- Keep handy a way to record your ideas. This is
briefcase. The new one has a digital interface tocritical. Use a pocket recorder or note cards. It's a
my computer and transcribes notes automatically.good idea to always carry one or the other.
The second habit is to deliberately plant seeds ofTake your unconsciously generated ideas
ideas in my unconscious mind. I regularly "re-mind"seriously. Pay attention to them: you may not use
myself of the areas where I could use a creativeevery idea, but at least evaluate it. Your
flash. For instance, if I am working on a bookunconscious mind likes that and you'll get more.
chapter or an article, or if I need a new solutionVisit to download a list of more "methods" to
for a client's business problem, I put that into mystimulate unconscious thinking.
mental hopper and let it sit. Often ideas come to